Problem: The company did not have a clear internet marketing strategy. Website was not targeted to desired audience, content was not keyword-rich or compelling, site was not mobile compatible and not SEO optimized.
Solution: Fluent’s public relation agency hired To The Moon to redesign the site and place strategic call to action elements. We worked with them to create an digital marketing plan. New content was created, keyword research performed, and the new site we created was SEO optimized with a streamlined navigation better targeted to the desired audience.
Results: The project exceeded client expectations. “Mary came in and hit the ground running, guiding us on WordPress challenges and building exactly what we had in mind. From plug-ins to coding, imagery to copy placement, Mary and her team excelled with professionalism, on-time and on-budget delivery. I won’t hesitate to pull her in for projects in the future,” said Sarah LaLiberte, President of Mainspire.