Digital marketing is the system of reaching your audience through multiple online channels, like web, social media, email and more. Your audience is looking for your services and products; it’s up to you to reach them and deliver the information they need to convert from a lead to a buying customer.
Our documented process takes a deep dive into your business to understand what makes your business and your customer tick. What matters to them? What are their pain points (and yours)? What keeps them from moving forward? There’s lots we unearth during our Discovery process that leads to the successful outcome of our work.
Our content-oriented approach means that design and text is flawlessly integrated into all of your digital channels, creating a connection with your clients that builds rapport and boosts engagement.
Our digital marketing process includes:
- Discovery (see below)
HOW DO WE BEGIN YOUR NEW PROJECT?
Whether a web site, content, SEO or video, we begin all new projects the same way: with a To The Moon Digital Strategy Session.
This meeting of minds, held between your key team members and ours via Skype or join.me, lets us dig deep into the goals and scope of the project. It’s a simple 30-minute call where together we review your project, current online strategy, budget, and past efforts or missed opportunities.
We look at your pain points and reveal what might be preventing new clients from walking in your front door. The meeting enables us to discover untapped resources and methods to reach potential new clients and tap existing clients.
This discovery meeting delivers real-world value, helping you uncover truths about your business in a low stress, free-flowing environment. Problems are shared, ideas exchanged, goals and solutions proposed. While we will use this information for the project at-hand, the results gathered can be used to guide all your future digital marketing plans.